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📦 Breeze DMS · Distribution Management

Distributor & Dealer Management System for Smarter Inventory, Billing & Sales Operations

Breeze is a complete distributor management software and dealer management system for companies, branches, warehouses, super stockists, super distributors, distributors, dealers and retailers — with automated billing, secondary sales management, inventory management and real-time analytics built in.

Dealer Management Inventory Control Sales Orders Warehouse Management GST Billing Secondary Sales Dealer Portal Promotions
Explore More Features →
01
Company
02
Product & Pricing
03
Warehouse & Inventory
04
Distributor & Dealer
05
Sales Orders & Approval
06
Billing
07
Dispatch & Delivery
08
Secondary Sales
09
Analytics
01
Company
02
Product &
Pricing
03
Warehouse &
Inventory
04
Distributor &
Dealer
05
Sales Orders
& Approval
06
Billing
07
Dispatch &
Delivery
08
Secondary
Sales
09
Analytics
500+
Businesses
50,000+
Users
1M+
Orders Processed

Trusted across FMCG · Food · Pharma · Manufacturing · Consumer Goods

Core Modules

Everything Your Distribution Business Needs

End-to-end control over super stockists, distributors, dealers, warehouse inventory, distributor billing, GST, promotions, secondary sales management, analytics and business operations — all in one platform.

Setup & Access

Branch, Employee & User Management

Set up your entire organization structure with the right access for every role.

  • Multi-branch management for national and regional operations
  • Employee management with role-based access control
  • Dedicated dealer login with configurable mobile app rights
Dealer Network

Dealer Management

Onboard and manage your entire dealer network from one place.

  • Fast dealer registration with credit limit configuration
  • Dealer hierarchy and area mapping for territory clarity
  • Full dealer lifecycle tracking from onboarding to activity
Master Data

Product, SKU & Master Management

A single, clean source of truth for every product you sell.

  • Centralised SKU master with brand and product group hierarchy
  • Unit of measure (UOM) and product mapping across channels
  • Clean master data that keeps orders and billing error-free
Pricing

Pricing & Scheme Management

Run complex dealer pricing and promotions without spreadsheet chaos.

  • Dealer-wise pricing and configurable price lists
  • Promotions and scheme management with automated application
  • Discount rules enforced consistently at every billing point
Inventory

Warehouse & Inventory Management

See stock levels change in real time, across every warehouse.

  • Multi-warehouse stock visibility from a single dashboard
  • Live stock ledger with full stock transfer tracking
  • Inventory adjustment and stock reconciliation tools built in
Sales

Sales Order Management

Take every order from booking to invoice, with credit checked automatically.

  • Sales orders and dealer orders captured in one workflow
  • Automated credit validation before order approval
  • One-click invoice generation once an order is approved
Fulfilment

Delivery & Billing Management

Get goods out the door and billed correctly, every time.

  • Delivery challan generation with dispatch and vehicle assignment
  • Support for partial deliveries without breaking the order trail
  • Billing generated automatically at the point of dispatch
Returns

Returns & Claims

Handle sales returns and claims without losing track of stock or money.

  • Structured workflows for sales returns and damage returns
  • Claims processing with automatic credit note generation
  • Stock adjustment applied instantly once a return is approved
Compliance

GST & Tax Compliance

Stay fully GST compliant without manual tax calculations.

  • Automated GST and HSN code handling on every invoice
  • State-wise tax rules applied automatically at billing
  • Ready-to-file GSTR reports generated from real transaction data
Self-Service

Dealer Portal

Give dealers a self-service window into their own account.

  • Dedicated dashboard for every dealer, no phone calls needed
  • Purchase orders and goods receipt notes (GRN) online
  • Self-service returns and reports, available around the clock
Analytics

Reports & Analytics

Turn distribution data into decisions with live dashboards.

  • Sales dashboard with dealer performance and stock ageing
  • Outstanding and scheme reports for finance and sales teams
  • Target vs. achievement tracking across the entire network
Integrations

API & Enterprise Integrations

Connect Breeze DMS to the systems your business already runs on.

  • Open REST APIs for custom enterprise integrations
  • Native connectors for SAP, Tally and Busy accounting
  • Secondary sales integration for real sell-through visibility
Explore Integrations

See Breeze DMS in Action

A personalised walkthrough for your distribution network.

Explore Capabilities →
Distributor Management Workflow

How BreezeDMS Distribution Automation Works

Automate Every Stage of Your Dealer & Distributor Network

Automate every stage of your dealer and distributor network — from product setup and inventory management to dealer billing, secondary sales, returns and real-time analytics — all within one intelligent distribution platform. Breeze DMS connects company, warehouse, super stockist, distributor, dealer and retailer through one unified workflow.

Breeze DMS product master, SKU master and pricing setup screen for distributor and dealer management
Product master, SKU master and scheme configuration
Step 1 Master Setup

Product & Pricing Setup

Every distributor management software starts with clean master data. Breeze DMS lets you configure the product master, SKU master, brand and category hierarchy, then set dealer pricing and scheme configuration on top — the foundation every order, invoice and secondary sales report will be built on.

  • SKU Master
  • Pricing
  • HSN
  • Brands
  • Promotions
Learn More
Breeze DMS multi warehouse and stock ledger dashboard for distributor inventory management
Multi-warehouse stock ledger with live transfers
Step 2 Warehouse

Warehouse & Inventory Management

With warehouse management and distributor inventory management built in, stock is visible the moment it moves. Run multiple warehouses on one stock ledger, transfer inventory between locations, and keep adjustments and reconciliation fully auditable across your entire stockist and distributor network.

  • Multi Warehouse
  • Stock Ledger
  • Inventory
  • Transfers
  • Stock Adjustment
See Dashboard
Breeze DMS distributor hierarchy and dealer management screen showing area mapping and credit limits
Dealer registration with area mapping and credit control
Step 3 Channel Management

Distributor & Dealer Management

This is where channel management software earns its name. Register super stockists, super distributors and dealers with credit limits and area mapping, organize your distributor hierarchy, and give every dealer their own dealer portal — so onboarding a new channel partner takes minutes, not paperwork.

  • Dealer Registration
  • Credit Limit
  • Area Mapping
  • Distributor Hierarchy
  • Dealer Portal
Explore Feature
Breeze DMS sales order management screen showing dealer orders and scheme application
Dealer orders with live pricing and scheme validation
Step 4 Sales

Sales Order Management

Sales order management ties dealer orders directly to your master pricing and scheme configuration. Every dealer order and sales order is validated against current pricing and active schemes before it's confirmed, so what a dealer sees is exactly what gets billed.

  • Dealer Orders
  • Sales Orders
  • Pricing
  • Scheme Application
  • Order Validation
See Dashboard
Breeze DMS order approval workflow and GST billing screen for distributor billing software
Credit-checked approval with GST-compliant invoicing
Step 5 Approval

Order Approval & Billing

As a distributor billing software and dealer billing software in one, Breeze DMS routes every order through a credit check and approval workflow before GST billing rules generate a compliant invoice automatically — no manual tax entry, no billing errors.

  • Approval Workflow
  • GST Billing
  • Invoice Generation
  • Credit Check
  • Billing Rules
Discover More
Breeze DMS delivery challan and vehicle dispatch tracking screen
Delivery challan generation with live dispatch tracking
Step 6 Delivery

Dispatch & Delivery

Once billed, orders move to dispatch with a delivery challan, vehicle assignment and full tracking — including support for partial delivery when a dealer's order ships across more than one trip, keeping every warehouse's outbound stock accurate.

  • Delivery Challan
  • Vehicle Assignment
  • Dispatch
  • Tracking
  • Partial Delivery
View Module
Breeze DMS dealer stock update and reconciliation screen for dealer inventory management
Live dealer stock sync with physical reconciliation
Step 7 Dealer Stock

Dealer Stock Update

Dealer inventory management keeps every dealer's stock position current the moment goods are received. Physical stock counts reconcile against system records automatically, giving you live availability visibility right down to the individual dealer.

  • Dealer Inventory
  • Stock Sync
  • Physical Stock
  • Reconciliation
  • Live Availability
Learn More
Breeze DMS retailer order and secondary sales analytics screen
Retailer billing with real-time secondary sales analytics
Step 8 Secondary Sales

Retailer Orders & Secondary Sales

Secondary sales management captures every dealer-to-retailer transaction — retailer billing, secondary orders and retail promotions — and syncs it back through API for true sell-through analytics, not estimates based on primary sales alone.

  • Retailer Billing
  • Secondary Orders
  • Retail Promotions
  • API Sync
  • Analytics
Explore Feature
Breeze DMS sales returns and dealer claims processing screen
Structured returns with automatic credit note generation
Step 9 Returns

Returns & Claims

Sales returns, damage claims and dealer claims are processed through one structured workflow, with credit notes and stock adjustments generated automatically — so returns never become a source of billing disputes with your distributors or dealers.

  • Sales Returns
  • Damage Claims
  • Credit Notes
  • Adjustments
  • Dealer Claims
View Demo
Breeze DMS sales dashboard with dealer performance and secondary sales analytics reports
Live dashboard covering the entire distribution network
Step 10 Analytics

Reports & Business Intelligence

Every module feeds one live dashboard: sales reports, inventory reports, outstanding balances, dealer performance and secondary sales analytics — the reporting layer that turns a distributor management system into a genuine decision-making tool.

  • Dashboard
  • Sales Reports
  • Inventory Reports
  • Outstanding
  • Dealer Performance
View Analytics
Distribution Workflow

From Company to Consumer, Fully Connected

Breeze DMS connects every link in your distribution chain — orders, inventory, billing, returns, promotions, secondary sales and analytics flow automatically from one end to the other.

1
Company
→
2
Warehouse
→
3
Distributor
→
4
Dealer
→
5
Retailer
→
6
Consumer

Orders & Inventory

Every order booked automatically reflects against live stock, whichever warehouse or distributor it's fulfilled from.

Billing & Returns

GST-compliant billing at dispatch, with returns and claims automatically reconciled against the original invoice.

Promotions & Analytics

Schemes apply automatically at billing, and secondary sales data feeds directly into your reports and analytics.

Overview

What is a Distributor & Dealer Management System?

A distribution management system — also called distributor management software or dealer management software — is a platform that connects every layer of a sales channel: company, branches, warehouses, super stockists, super distributors, distributors, dealers and retailers. Instead of tracking secondary sales, stockist inventory and dealer billing across spreadsheets and phone calls, a channel management software brings all of it into one live system.

Breeze DMS works as both a super stockist management platform and a full-scale distributor billing software, covering distributor inventory management, dealer inventory management, warehouse management and secondary sales management from a single dashboard. Whether you run a two-tier network of stockists and dealers or a multi-tier structure with super distributors, branches and retailers, Breeze gives every level real-time visibility into stock, orders and billing.

Built for FMCG distribution software and wholesale distribution software use cases, Breeze DMS is used by food and beverage, pharmaceutical, manufacturing and consumer goods companies that need a stockist management software and dealer portal working together, not as separate disconnected tools.

Why Breeze DMS

Built for How Distributor & Dealer Networks Actually Run

Channel management software that keeps every warehouse, super stockist, distributor and dealer working from the same real-time data.

One Unified Platform

Distributors, dealers, warehouses and billing all run on the same connected system.

Real-Time Inventory

Stock levels update the moment they change, across every warehouse in your network.

Dealer Network Visibility

See dealer performance, credit exposure and order history at a glance.

Faster Billing

GST-compliant invoices generate automatically at dispatch — no manual entry, no errors.

Multi-Warehouse

Manage stock across as many warehouses and branches as your business needs.

Enterprise Security

Role-based access, encrypted data and full audit trails for every transaction.

Offline Mobile Apps

Dealer and sales apps keep working without internet, syncing the moment signal returns.

API Ready

Open REST APIs and native connectors for SAP, Tally, Busy and more.

Secondary Sales Tracking

Capture distributor-to-retailer sell-through for real market visibility.

Mobile Applications

Built for Android & iOS, Built for the Field

Dealer, sales and warehouse apps that keep working exactly where a distribution business actually happens — on the road, in the warehouse, and at the dealer's counter.

  • Dedicated Dealer App for self-service ordering and account tracking
  • Sales App for order booking, collections and dealer visits
  • Warehouse App for stock movement and dispatch confirmation
  • Fully offline-capable working with automatic background sync
  • Barcode scanning support for fast, accurate stock handling
  • Push notifications for orders, approvals and low-stock alerts
Integrations

Connects With the Tools You Already Use

Breeze DMS integrates with the ERP, accounting, analytics and communication tools running your business today.

SAP

Sync orders, inventory and financials in real time.

TallyPrime

Automatic invoice, ledger and GST data sync.

Busy Accounting

Sync sales orders and payment collections.

Power BI

Build live dashboards on distribution data.

Google Maps

Powers delivery and territory mapping.

WhatsApp

Order confirmations and payment reminders.

REST API

Open APIs for any custom integration.

ERP Systems

Connectors for Oracle, Dynamics 365, NetSuite and more.

Industries Served

Built for Every Distribution-Led Industry

FMCG

High-velocity distribution across thousands of outlets.

Food & Beverage

Batch tracking and expiry-aware inventory control.

Pharma

Compliant, traceable distribution and dealer billing.

Manufacturing

Connect production output to distribution demand.

Wholesale

Bulk order management with dealer credit control.

Distribution

End-to-end network management, built for scale.

Retail

Retailer billing and stock visibility, connected.

Consumer Goods

Warehouse-to-shelf visibility for CPG brands.

Chemicals

Regulated, batch-tracked distribution workflows.

Electrical

Dealer and channel sales management, simplified.

Automotive

Parts distribution and dealer network tracking.

Enterprise Security

Enterprise-Grade Security & Data Privacy

Role-Based Access

Control exactly what every branch, dealer and employee can see or do.

Encrypted Data

Data is encrypted in transit and at rest across the entire platform.

Full Audit Trails

Every order, billing and inventory change is logged and traceable.

Business Outcomes

Why Businesses Choose Breeze DMS

01

One Platform for Distribution

Every branch, dealer and warehouse works from the same live data.

02

Faster Dealer Billing

GST-compliant invoices generate automatically at dispatch.

03

Live Inventory Visibility

Stock levels update the instant they change, everywhere.

04

Secondary Sales Tracking

Real sell-through data from distributor to retailer.

05

Multi-Company & Multi-Branch

Run separate legal entities and branches from one account.

06

Scalable Cloud Platform

From 10 to 10,000+ dealers, without changing systems.

Common Questions

Frequently Asked Questions

Everything you need to know about Breeze DMS as a distribution and dealer management solution.

How does Breeze DMS help businesses manage distribution operations end to end?+
Breeze DMS connects distributor, dealer and retailer operations with centralized visibility into orders, inventory and channel sales — functioning as a distribution management system rather than a simple distributor database. As distribution management software, it covers the operational flow from primary sales through stock, secondary sales, invoicing and reporting on one connected platform. Whether you refer to it as DMS software or a DMS solution, it's the same platform.
How does Breeze DMS help businesses manage distributors, dealers and their sales networks?+
As distributor software and dealer software, distributor management and dealer management functions are combined in Breeze DMS for distributor sales management and dealer sales together — onboarding, network hierarchy mapping, sales visibility, order and stock tracking, and business reporting are all handled for both distributors and dealers from the same system, along with visibility into super distributors and retailers where a business operates at that scale.
Can Breeze DMS manage super distributors, distributors, dealers and retailers in one system?+
Yes. Breeze DMS is built for multi-tier channel structures — Company → Super Distributor → Distributor → Dealer → Retailer — as super distributor management, distributor management and dealer management all running on one platform. Not every business needs every level; the platform adapts to whichever tiers actually exist in your distribution network.
How does Breeze DMS connect primary and secondary sales?+
Primary sales management (company to channel partner) and secondary sales management (distributor or dealer to retailer) are tracked as one connected flow in Breeze DMS, rather than two disconnected reporting processes. This is what primary and secondary sales software is meant to solve — giving management genuine visibility into where stock actually moves, not just what was billed out to a distributor. As primary & secondary sales software, Breeze DMS keeps both halves of the sales cycle in one system rather than two. See Breeze capabilities for how this connects with field sales order booking.
How does Breeze DMS help businesses manage distributor and dealer inventory?+
Distributor stock management and dealer inventory management are handled through SKU-level stock management and stock visibility — opening and closing stock, inward and outward movement, and current stock availability by location. This distribution inventory management approach, delivered as distributor inventory management software and dealer inventory management software, gives managers inventory visibility they can act on, not a static stock report generated once a week.
How does Breeze DMS provide visibility across the distribution network?+
Distribution visibility in Breeze DMS covers orders, sales, inventory, distributor performance, dealer activity, secondary sales and stock movement in one place. Rather than pulling data from separate distributor and dealer systems, distributor visibility and dealer visibility are built into the same platform — this connected view is one of the main advantages of running distribution management software instead of managing each channel partner separately.
How does Breeze DMS manage distributor and dealer orders?+
Distributor order management and dealer order management in Breeze DMS follow the order through processing, fulfilment, invoicing and dispatch, with centralized status monitoring rather than orders being tracked separately by each distributor. As distributor order management software and a distribution order management system, this keeps order-to-invoice visibility connected instead of requiring manual reconciliation — see Breeze capabilities for how this connects with field sales order booking.
Can Breeze DMS manage distributor orders and invoicing in one workflow?+
Yes. The order to invoice flow stays connected within Breeze DMS as part of distributor invoice management, reducing the manual reconciliation that typically happens when orders and invoices are tracked in separate systems. Breeze DMS does not replace full accounting software — it connects order-to-invoice visibility so distribution and finance teams are looking at the same data.
How does Breeze DMS help businesses manage retailer networks through distributors and dealers?+
Retailer management in Breeze DMS covers retailer mapping, sales and order visibility, and coverage tracking through the distributor and dealer network — kept as part of the distribution channel view rather than a separate retail execution system. This gives a business visibility into secondary sales all the way to the retail point, without turning distribution management into retail store management.
How does Breeze DMS help businesses monitor distributor and dealer performance?+
Distributor performance management in Breeze DMS covers sales, orders, stock movement, secondary sales and target performance, rolled up into network-level and channel-level reporting managers can actually act on. This makes it possible to compare distributor and dealer sales management performance across territories rather than only reviewing one partner's numbers at a time.
Can Breeze DMS provide a single view of sales, stock and distribution performance?+
Yes — connecting sales visibility, inventory visibility and channel visibility is a core part of what Breeze DMS is built to do. Management can see what was sold, where stock is available, what was ordered, what actually moved through the channel, and which distributors or dealers are performing, without stitching together separate reports from separate systems.
How does Breeze DMS help businesses control and manage a growing distribution network?+
Distribution network management in Breeze DMS covers multiple distributors, dealers and super distributors across territories and branches, with centralized product and SKU catalogues, role-based access, and network-level reporting as the business scales. See Breeze capabilities for how this holds up as a distribution network grows from a handful of partners to a large multi-tier channel.
Can Breeze DMS integrate with ERP, accounting, CRM and other business systems?+
Breeze DMS connects with external ERP and accounting systems via open APIs, so distribution data doesn't sit isolated from the rest of the business's existing systems. It also shares data natively with other Breeze products — Breeze FSM for field sales order booking and Breeze CRM for customer records — where a business runs more than one.
How does Breeze DMS manage distributor, dealer, retailer and product master data?+
Channel partner details, locations, product and SKU catalogues, and channel hierarchy are centrally managed in Breeze DMS, along with role-based user access across the distribution network. Keeping this master data in one place is what allows distributor management software and dealer management software to actually stay consistent as new partners or products are added.
Can Breeze DMS support businesses with multiple levels of distribution?+
Yes. Businesses running a Company → Super Distributor → Distributor → Dealer → Retailer structure get visibility and control at each tier, since distribution structures vary significantly by industry and Breeze DMS is built to reflect whichever tiers a business actually operates, rather than forcing a fixed hierarchy.
What distribution and sales insights can businesses get from Breeze DMS?+
Distribution analytics in Breeze DMS covers primary sales, secondary sales, inventory, orders, invoices, distributor and dealer performance, retailer activity, SKU performance and channel-level trends. The focus is decision-making — surfacing where coverage is weak or where a distributor's stock isn't moving — rather than just generating a longer list of reports. See AI across the Breeze platform for how insights are surfaced automatically.
Which businesses can benefit from Breeze DMS?+
Breeze DMS is built for businesses with complex, multi-tier distribution networks — commonly FMCG, consumer goods, pharma, manufacturing, building materials, electrical and other industrial or channel-driven businesses where products move through distributors and dealers before reaching the market. Businesses with a single, simple sales channel are less likely to need the full depth of distributor management software and dealer management software Breeze DMS provides.
How can a business get started with Breeze DMS?+
The most useful next step is to look at the Breeze capabilities relevant to your specific distribution structure, then book a demo so the team can walk through how Breeze DMS would apply to your distributor, dealer and retailer network, order volumes and existing systems.

Still have questions?

Transform Your Distribution Business with Breeze DMS

Book a personalised demo and see how Breeze DMS connects distributors, dealers, inventory and billing on one platform.

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