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🟣 Breeze MRM · Modern Retail Management

Modern Retail Management Software to Manage Stores, Merchandising & Retail Execution

Breeze MRM is a mobile-first retail execution platform that helps businesses manage stores, merchandising, shelf compliance, store visits, promoters and retail audits — with real-time stock visibility and promotions built in to improve retail sales.

Store Management Merchandising Retail Audits Store Visits Shelf Compliance Promotions Stock Monitoring Retail Analytics
Explore More Features →
01
Store Setup
02
Visit Planning
03
Store Visit
04
Merchandising
05
Stock Check
06
Sales Capture
07
Promotion
08
Audit
09
Reports
01
Store
Setup
02
Visit
Planning
03
Store
Visit
04
Merchandising
05
Stock
Check
06
Sales
Capture
07
Promotion
08
Audit
09
Reports
500+
Businesses
50,000+
Users
1M+
Store Visits

Trusted across FMCG · Food · Beverages · Pharma · Retail · Consumer Goods

Core Modules

Everything Your Retail Team Needs

Breeze MRM manages the complete retail execution lifecycle — from store onboarding and merchandising to audits, stock visibility, promotions and analytics.

Setup

Store & Outlet Management

A clean, organized master of every store in your retail network.

  • Centralised store master with outlet classification
  • Territory and region mapping for structured coverage
  • Store contacts stored against every outlet record
Workforce

Employee Attendance & Workforce Monitoring

Know exactly where your retail team is and what they're doing.

  • GPS-verified attendance with check-in and check-out
  • Live tracking of promoters and merchandisers
  • Attendance analytics across every territory
Field Team

Field Force & Team Management

Organize promoters and merchandisers with clear roles and territories.

  • Configurable team hierarchy and role management
  • Territory assignment aligned to your store network
  • Real-time team monitoring with automated alerts
Visits

Store Visit Management

Plan every visit, and capture what happened when it's done.

  • Visit planning alongside support for ad-hoc visits
  • Revisit scheduling with full visit history
  • Automatic compliance reports generated per visit
Merchandising

In-Store Activity & Merchandising

Verify shelf execution with photo proof, not guesswork.

  • Task assignment with mandatory photo proof of completion
  • Display monitoring and competitor tracking side by side
  • Shelf compliance scored automatically from photos
Master Data

Product & SKU Management

A single, clean product master behind every retail execution task.

  • Centralised product master with SKU-level detail
  • Barcode support and variant management
  • Brand management across your full product range
Inventory

Store Inventory & Stock Management

Catch out-of-stock situations before they cost you sales.

  • Live store stock and availability tracking
  • Automatic out-of-stock (OOS) detection during visits
  • Low stock alerts with detailed stock reports
Sales

Sales Capture & Target Management

Record retail sales at the point of visit, against real targets.

  • Daily sales capture broken down by SKU and brand
  • Targets configured per store, territory or rep
  • Live achievement tracking against every target
Promotions

Promotion & Campaign Management

Run retail promotions and see exactly how they perform in-store.

  • Campaigns, offers and schemes configured centrally
  • Retail promotion management tied to specific stores
  • Performance tracking on every promotion, in real time
Compliance

Survey, Audit & Compliance

Structured retail audits that are actually easy to complete.

  • Configurable surveys and audits with custom checklists
  • Photo documentation attached to every audit response
  • Retail compliance software that scores and flags issues automatically
Analytics

Analytics & Business Intelligence

Turn store-level data into retail intelligence you can act on.

  • Live dashboards covering sales, stock and promotions
  • Sales reports and stock reports by store and territory
  • Promotion reports showing what's actually driving sales
Mobile & AI

Mobile App, AI & Security

A secure retail execution app that keeps working anywhere.

  • Fully offline mobile app with GPS and voice AI entry
  • Push notifications for tasks, targets and alerts
  • Role-based access with full activity logs
Explore Integrations

See Breeze MRM in Action

A demo tailored to your retail execution team.

Explore More Features →
Store Execution Workflow

How Breeze MRM Retail Automation Works

Automate Every Stage of Your Retail Execution Process

See how Breeze MRM connects store visits, merchandising, stock visibility, retail audits, promotions, compliance and analytics into one intelligent retail execution platform.

Breeze MRM store master and outlet classification screen
Store master with classification, regions and territories
Step 1 Store Setup

Store Setup & Classification

Every modern retail management software starts with a clean store master. Breeze MRM lets you classify store types, map regions and territories, so every outlet is organized correctly before execution ever begins.

  • Store Master
  • Store Types
  • Regions
  • Territories
Learn More
Breeze MRM promoter and merchandiser territory allocation screen
Assign promoters and merchandisers by territory
Step 2 Field Team

Field Team Assignment

Promoter management software and merchandiser management software in one step — assign field staff to territories with clear roles, so every store has an accountable owner.

  • Promoters
  • Merchandisers
  • Territory Allocation
  • Roles
Explore Feature
Breeze MRM visit calendar with GPS check-in screen
Plan visits on a calendar with GPS-verified check-in
Step 3 Visit Planning

Store Visit Planning

Store visit management built for real retail schedules — a visit calendar covers planned visits, ad-hoc visits and GPS check-in, so managers know execution actually happened on the ground.

  • Visit Calendar
  • Planned Visits
  • Ad-Hoc Visits
  • GPS Check-In
See Dashboard
Breeze MRM shelf check and display verification with photo proof screen
Photo-verified shelf checks and display execution
Step 4 Execution

Retail Execution

Field merchandising software that proves the work happened. Task execution, shelf checks and display verification are all backed by photo proof — shelf monitoring software you can actually audit.

  • Task Execution
  • Shelf Checks
  • Display Verification
  • Photo Proof
Discover More
Breeze MRM stock availability and out-of-stock detection screen
Catch out-of-stock situations before they cost sales
Step 5 Stock

Stock Monitoring

Stock entry captured on every visit feeds real-time availability tracking, with automatic out-of-stock detection flagging replenishment needs before a shelf actually goes empty.

  • Stock Entry
  • Availability
  • OOS Detection
  • Replenishment
View Module
Breeze MRM daily sales and SKU-wise sales capture screen
Capture retail sales at the point of the visit
Step 6 Sales

Sales Capture

Daily sales, SKU sales, store sales and brand sales are captured directly from the field — retail analytics that reflect what's actually selling, not estimates from primary dispatch data.

  • Daily Sales
  • SKU Sales
  • Store Sales
  • Brand Sales
Explore Feature
Breeze MRM promotion and campaign monitoring screen
Track promotion performance store by store
Step 7 Promotions

Promotions & Campaigns

Retail promotion management that closes the loop — offers and promotions get monitored in-store, with scheme tracking showing exactly which campaigns are actually moving stock.

  • Offers
  • Promotions
  • Campaign Monitoring
  • Scheme Tracking
Learn More
Breeze MRM survey checklist and photo audit screen
Structured audits backed by photo documentation
Step 8 Audit

Retail Audit & Surveys

Retail audit software that's actually usable in the field — configurable surveys, compliance checklists and photo audits give you evidence, not just a checkbox someone ticked.

  • Surveys
  • Compliance
  • Checklists
  • Photo Audit
View Demo
Breeze MRM employee and store performance KPI dashboard
Track employee and store performance side by side
Step 9 Performance

Performance Monitoring

Employee performance and store performance sit on the same dashboard, with KPI tracking that shows which territories, reps and outlets need attention — before it shows up in monthly sales.

  • Employee Performance
  • Store Performance
  • KPI Tracking
  • Dashboards
Explore Feature
Breeze MRM sales, store and audit reports dashboard
One dashboard covering the entire retail network
Step 10 Analytics

Reports & Analytics

Every step of this workflow feeds one live dashboard — sales reports, store reports, audit reports and retail intelligence that turns field execution into decisions leadership can act on.

  • Sales Reports
  • Store Reports
  • Audit Reports
  • Retail Intelligence
View Analytics
Retail Lifecycle

From Store Setup to Retail Intelligence

Breeze MRM connects every stage of retail execution, from store onboarding through to reporting.

1
Store Setup
2
Visit Planning
3
Store Visit
4
Merchandising
5
Stock Check
6
Sales Capture
7
Promotion
8
Audit
9
Reports
Overview

What is Modern Retail Management Software?

Modern retail management software — also called MRM software or retail execution software — helps brands and distributors manage what actually happens at the store shelf. Instead of relying on store owners to report back, a store execution software gives you direct visibility into merchandising, stock availability, promotions and compliance through your own field team.

Breeze MRM works as retail merchandising software, promoter management software and merchandiser management software combined — covering planogram management, shelf monitoring software and retail audit software from a single mobile app. Field teams capture store visits, shelf photos and stock data; managers get retail analytics without chasing spreadsheets.

Built for outlet management software use cases across FMCG, food, beverage and consumer goods companies, Breeze MRM turns store visit management and retail compliance software into one connected system your field team will actually use.

Why Breeze MRM

Built for How Retail Execution Actually Happens

Retail execution software that keeps every store, promoter and merchandiser working from the same real-time data.

Better Retail Visibility

See what's happening at the shelf without visiting every store yourself.

Improved Shelf Availability

Catch out-of-stock situations before they become lost sales.

Faster Retail Execution

Tasks assigned and verified with photo proof, on the same visit.

Store Compliance

Structured audits with evidence, not a checkbox someone ticked.

Mobile First

Built for promoters and merchandisers working from a phone.

Offline Ready

Store visits and audits work without connectivity, then sync.

AI Enabled

Voice AI data entry and AI-assisted shelf compliance detection.

Enterprise Security

Role-based access and full activity logs across every store.

Integrations

Connects With the Tools Your Retail Team Already Uses

Power BI

Build live retail dashboards on store execution data.

Google Maps

Powers store routing and territory mapping.

WhatsApp

Send audit summaries and alerts directly to managers.

REST API

Open APIs for any custom retail integration.

ERP Systems

Connect store-level data directly to ERP inventory.

Excel

Export any store report or audit result to Excel.

Barcode

Fast, accurate SKU capture during store visits.

AI Services

Image recognition for shelf compliance detection.

Mobile MRM

Built for Android & iPhone, Built for the Store Floor

A field merchandising app that keeps working exactly where retail execution happens — in the aisle, at the shelf, with or without signal.

  • Full offline mode — complete visits and audits without connectivity
  • GPS-verified check-ins at every store
  • Image upload for shelf photos and compliance evidence
  • Barcode scanning for fast, accurate SKU capture
  • Voice entry for hands-free data capture on the floor
  • Push notifications for tasks, targets and alerts
Industries Served

Built for Every Retail-Led Industry

FMCG

Retail execution at scale across thousands of outlets.

Food

Freshness and shelf-life aware merchandising.

Beverages

Cooler and display compliance tracking.

Pharma

Pharmacy shelf compliance and stock visibility.

Consumer Goods

Warehouse-to-shelf visibility for CPG brands.

Electronics

Display and demo unit compliance tracking.

Retail Chains

Multi-outlet compliance and audit management.

Personal Care

Beauty aisle merchandising and promotion tracking.

Home Care

Category execution across large-format stores.

Business Outcomes

Why Businesses Choose Breeze MRM

01

Better Retail Visibility

See execution across every store, without visiting each one.

02

Faster Store Execution

Tasks assigned, completed and verified in one visit.

03

Improved Shelf Availability

OOS detection catches gaps before sales are lost.

04

Better Sales Execution

Field-captured sales data, not estimates.

05

Offline Mobile

Works in the store even without a signal.

06

Scalable Platform

From a handful of stores to a national retail network.

Common Questions

Frequently Asked Questions

Everything you need to know about Breeze MRM.

What is Modern Retail Management Software?+
Modern retail management software helps brands and distributors manage store execution — merchandising, shelf compliance, stock visibility, promotions and audits — through a field team, instead of relying on store owners to self-report.
What is Store Execution Software?+
Store execution software helps field teams complete and verify in-store tasks — shelf checks, merchandising, stock counts and audits — with photo proof and GPS verification, giving managers evidence rather than self-reported updates.
How does Breeze MRM improve retail execution?+
Breeze MRM gives field teams structured visit plans, photo-verified tasks and real-time stock and sales capture, while managers get live dashboards showing exactly what's happening across every store.
Can store visits be tracked with GPS?+
Yes. Every store visit is GPS-verified at check-in, so managers can confirm field staff were physically present at the outlet they reported visiting.
Does it support merchandising?+
Yes. Breeze MRM includes full field merchandising software capabilities — task assignment, display monitoring, planogram management and shelf compliance tracking with photo proof.
Can audits include photos?+
Yes. Every retail audit and survey can require photo documentation, giving you verifiable evidence of shelf conditions and compliance instead of a self-reported checklist.
Can I monitor stock availability?+
Yes. Stock is captured at every store visit, with automatic out-of-stock detection and low stock alerts so replenishment issues get flagged before they cost you sales.
Does Breeze MRM work offline?+
Yes. The Breeze MRM mobile app works fully offline for visits, audits and stock capture, syncing automatically the moment connectivity returns — no data is lost in low-signal areas.
Can promotions be monitored?+
Yes. Retail promotion management tracks offers, schemes and campaigns at the store level, with performance tracking that shows which promotions are actually driving in-store sales.
Is Breeze MRM suitable for FMCG companies?+
Yes. Breeze MRM is purpose-built for FMCG, food, beverage and consumer goods companies running merchandising and retail execution across large store networks.
Does Breeze MRM support barcode and voice entry?+
Yes. The mobile app supports barcode scanning for fast SKU capture and voice AI entry for hands-free data collection on the store floor.
Does Breeze MRM provide retail analytics?+
Yes. Live dashboards cover sales, stock, promotions and audit compliance by store, territory and region — with drill-down detail for every metric.

Still have questions?

Transform Your Retail Execution with Breeze MRM

Improve store visibility, merchandising execution, stock availability, retail compliance and sales performance with Breeze MRM.

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