Why B.P. Poddar Hospital & Medical Research Chose Breeze FSM

How an NABH accredited multi-speciality hospital streamlined the day-to-day activities of their marketing executives with BreezeFSM
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B.P. Poddar Hospital and Medical Research Ltd. is a 205 bedded, NABH accredited multispeciality hospital in Kolkata.

The main issue that the management was facing was not being able to track their 200+ marketing executives.


  • No real-time tracking of field team location.
  • No daily feedback from field team. A lot was left to assumptions and false data.
  • No way to understand executive performance insights due to lack of actionable reporting formats.
  • Complete loss of control by management on field executives.
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Solution &

Breeze Field Sales Manager (BreezFSM) was a transformational experience for B.P.Poddar Hospital and Medical Research because of its

“After using your software, we get lots of results, like live tracking of field executive as well as daily activities and executive daily reports.”

- Arup Kumar Pramanik , IT MANAGER AT B.P.PODDAR


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